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News & Events

Interactive Edge to Demonstrate XP3 at SAP TechEd DemoJam '08
Interactive Edge will be taking the stage at SAP's TechEd DemoJam '08 on September 9 in Las Vegas. Interactive Edge will present the winning demonstration of XP3 and XP3's newest capabilities - XP3 Turbo Templates

DemandTec Announces DemandTec TradePoint Network Partner Program and Charter Partner Interactive Edge
Interactive Edge to offer time-saving presentation tool to consumer products firms building promotion plans with DemandTec's services

Interactive Edge Joins SAP's Industry Value Network Group for Consumer Products
This designation, based upon SAP customer feedback and nominations, reflects Interactive Edge's record of success with consumer products and recognition of Interactive Edge's ability to bring innovation and expertise to the Industry Value Network.

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Businss Tips

This series of Business Tips explores the complex challenges presented by today's data resources and ways to gain mastery over them so that you deliver better insights faster than ever before.

CPG CatNet


 
 
Tip #16: Knowing Your Shoppers and Understanding When You Know too Much New!
Tip #15: Making Sense of Market Research Data
Tip #14: Clarifying the Message
Tip #13: Increase the Actionability of Your Results by Using More Data
Tip #12: Data Independent Templates
Tip #11: Coordinate Efforts Between Your Management, Marketing and Sales Teams
Tip #10: Take the First Step to a Successful Analysis and Presentation Workflow
Tip #9: Adapted Data Views Create More Relevant Customer Insights
Tip #8: Automate the Dissemination of Content and Data
Tip #7: Create Ready-Made and Customizable Analyses
Tip #6: Automate the Generation of Intelligent Insights
Tip #5: Retailer/Manufacturer Relationship - How to Get the Work Done
Tip #4: Winning New Product Presentations - How the Product Will Affect the Category
Tip #3 Part 2: A One-Size Fits All Approach to Consumer Centric Marketing
Tip #3 Part 1: A One-Size Fits All Approach to Consumer Centric Marketing
Tip #2: Combine Wal-Mart and Syndicated Data for a Complete View of the Market
Tip #1: Demographic Data - It's Free

 

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