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Integrated Solution from Aldata and Interactive Edge Combines Business Intelligence with Space Planning Data
The Apollo XP3 Integrated Solution enables retailers and manufacturers to gain greater insight into their planogram data and allows creation of reports in near real-time in user-friendly PowerPoint presentations.

XP3 BI Presenter Extends Business Intelligence throughout the Enterprise
XP3 BI Presenter is a Microsoft Office add-in which brings SAP NetWeaver BI or Microsoft Analysis Services data directly into Microsoft Office PowerPoint, enabling users to quickly create high-impact, dynamic presentations utilizing existing SAP BEx quieries or Analysis Services OLAP cubes.

Interactive Edge Joins SAP's Industry Value Network Group for Consumer Products
This designation, based upon SAP customer feedback and nominations, reflects Interactive Edge's record of success with consumer products and recognition of Interactive Edge's ability to bring innovation and expertise to the Industry Value Network.

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Interactive Edge Joins SAP's Industry Value Network Group for Consumer Products

New York, NY – April 10 , 2008 Interactive Edge today announced it has joined the SAP® Industry Value Network group for consumer products. This designation, based upon SAP customer feedback and nominations, reflects Interactive Edge’s record of success with consumer products customers and recognition of Interactive Edge’s ability to bring innovation and expertise to the Industry Value Network group.

Driven heavily by customer participation and SAP’s deep industry expertise, the Industry Value Network group for consumer products brings together leading-edge software vendors, technology vendors, systems integrators, customers and SAP to co-innovate and quickly develop solutions to solve industry-specific customer challenges.

Interactive Edge helps consumer products customers, including Colgate-Palmolive and Diageo, achieve significant time savings while improving customer relationships by driving insights from the data that has been integrated from many sources, including POS, syndicated, panel, etc.

“Interactive Edge is pleased to join the Industry Value Network group for consumer products,” says Zel Bianco, President/CEO of Interactive Edge. “We are totally committed to the shared success of SAP customers. We look forward to expanding our collaboration with top software vendors, integrators, and leading manufacturers in the consumer goods industry to drive operational excellence.”

View the Industry Value Network for Consumer Products by clicking here.

About Interactive Edge
Interactive Edge LLC develops and markets data solutions designed to put the right information, in the right hands, at the right time.

The Company’s flagship solution, the award-winning XP3, combines a powerful data analysis engine with flexible end-user tools to summarize and illustrate useful, compelling information on demand, and has proven itself highly effective as a point-of-impact solution for distributed sales and management teams. Interactive Edge is a Microsoft® Certified Partner and its XP3 Suite 5.2 has achieved “Certified for SAP NetWeaver®” status from SAP. The Company was the audience winner of the Demo Jam competition at SAP TechEd 2007 Las Vegas, where Interactive Edge demonstrated linking presentations directly to SAP data, allowing sales teams, for example to quickly draft presentations customized to their audience without having to enter the data manually . It is also the recipient of multiple Consumer Goods Technology awards, including “Best in Class for Sales Force Automation & Analytics” and “#1 in Customer Experience” for two consecutive years. Headquartered in New York, NY, customers include Cadbury Schweppes Americas Beverages, OSRAM Sylvania, and many Fortune 500 consumer goods and services providers.

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EDITORS’ NOTE: Copies of this news release, as well as the company’s press kit, are available by faxing requests to 212-462-4211, or by e-mailing pmoriarty@interactiveedge.com.

Interactive Edge, XP3 and XP3 Suite are trademarks of Interactive Edge LLC. All other trademarks are the property of their respective owners.

SAP, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world.

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Note to editors; all trademarks and registered trademarks contained herein remain the property of their respective owners.

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