logo

jjj

  Tip #3: Automate the Generation of Intelligent Text
Series Four
Tip #1: Demographic Data... It's Free!
Tip #2: Applying Demographic Data: Identifying a Target Market based on Ethnicity
Tip #3: Automate the Generation of Intelligent Text
Series Three
Series Two

When presenting complex charts and graphs, the addition of intelligent commentary can quickly pull ideas to light …

Rows and rows of numbers may be easy for a computer to read and process, but we humans need to see data in a language that we can read and process – and that means one with words and sentences. We have talked about using automation tools for data acquisition and integration, but software can also help you get a jumpstart on insights by automatically creating text-based statements that:

  • Call attention to significant values and trends
  • Speed the understanding of important observations
  • Focus the audience on the most important items
  • Provide expert commentary to leave behind with your customers
By automating the transformation of raw data into intelligent statements, you can save enormous amounts of time summarizing facts and figures – and get straight to the heart of identifying opportunities. Use intelligent text to:

Reuse logic so that text is automatically updated and insights easy to customize from one account to the next …

XP3 Intelligent Text

Explain complex relationships that cannot be charted …

XP3 Intelligent Text

Summarize key category dynamics to allow in-depth investigation of important issues …

XP3 Intelligent Text


   

 

© 2008 Interactive Edge LLC. All rights reserved