DISCUSSION QUESTIONS: What lessons does the COVID-19 crisis offer about the barriers retail management teams often encounter to innovation and experimentation? What’s the likelihood that legacy retailers will more readily embrace digitally-first approaches as the crisis lifts? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : When it’s Read more…
DISCUSSION QUESTIONS: How does the payout of large financial bonuses to top executives at struggling and bankrupt retailers affect the morale and performance of employees within those organizations? Do you think corporate America, specifically the retail industry, needs to rethink how employees from the frontline to the c-suite are compensated Read more…
DISCUSSION QUESTIONS: What challenges have sudden behavior changes caused by COVID-19 put on leveraging shopper data? Can marketers correct accordingly? Do you see long-term implications? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : It has absolutely rendered the process more challenging but not impossible. There are many Read more…
DISCUSSION QUESTIONS: Do you think that a large percentage of consumers will have their purchasing behavior shaped for the long-term as a result of living through the COVID-19 pandemic? What do you expect to be the effect on retailers and brands? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Read more…
DISCUSSION QUESTIONS: Do you expect other athletic wear and athleisure brands to expand their efforts in the at-home fitness technology market following Lululemon’s acquisition of Mirror? What rivals to Lululemon and Mirror do you see being most affected by this deal? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Read more…
DISCUSSION QUESTIONS: Will most of the hardware sales previously done through Microsoft’s stores now likely go to its online platforms or to other retailers? Do you see more pros or cons for Microsoft in making this move? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : My only Read more…
DISCUSSION QUESTIONS: Do retailers need to establish a chief health officer role or retain health experts to guide reopenings and prepare for future outbreaks? Where in particular do you see the need for health advice? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : Should there be someone Read more…
DISCUSSION QUESTIONS: What is your take on the significance of the Walmart/Shopify deal? What will it mean for Amazon and others such as Target that also have online marketplaces? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : Never underestimate Walmart! They have a specific goal in mind Read more…
DISCUSSION QUESTIONS: How do you expect retailers to address coronavirus-related delivery surcharges being placed on them by UPS and FedEx? Do you think American consumers will accept higher product prices or delivery fees for online orders considering the circumstances? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : Read more…
DISCUSSION QUESTIONS: What is your view on how retailers and brands have reacted to nationwide protests following the death of George Floyd? What should stores do in response to looting situations? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : The mayor of Atlanta said it best when Read more…