Apple owns the checkout at Decathlon’s sporting goods store

Is having staff stationed throughout a store at mobile stations a good way to streamline the checkout process? Do you foresee any snags in operating this type of system?

Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust :

Yes, this will save time and let customers avoid lines but it will not be without its issues. Even restaurants are using this technology which in many cases seems to work well. I still think the Amazon Go method, once perfected, will be the one to watch as the need for store personnel is less than the Decathlon approach. As most of have said in other discussions, technology to automate the process, whether it be robots doing the scanning, ordering and even mopping up the floor to scan and go, is a good thing as long as it does not eliminate positions but places the personnel in areas where service levels and shopper satisfaction are improved because of the shift.

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