Is the new Choice Market concept in line with the needs of today’s consumers or a too far ahead of its time to take hold? What features of the concept do you think will become commonplace within the convenience channel in the years ahead? Interactive Edge’s CEO, Zel Bianco comments: Read more…
Are retailers underestimating radio advertising’s ability to target specific audiences? Do you see the medium regaining popularity among retail advertisers in the years to come? Interactive Edge’s CEO, Zel Bianco comments: In a word, yes, they are. Radio is a medium that I place under the category of “as much Read more…
What factors are driving the current boom and bust realities of retail real estate in markets across the U.S.? Can you offer solutions for reducing vacancy rates in places such as Manhattan? Interactive Edge’s CEO, Zel Bianco comments: I agree with Bob that there are many factors to this dilemma, Read more…