XP3 has enabled Acosta to achieve greater efficiency and consistency by taking a standard presentations and automatically replicating them across retailers. This has resulted in far less time being spent on the manual tasks and more time to focus on insights and recommendations for our retail customers. It also allows us to enhance these recommendations by customizing them for each retailer.

Susan SellikenDirector Business Insights Acosta

The results and insights we are getting from XP3 have been phenomenal. Now category management and shopper insights folks are speaking the same language and made our best analytical resources more efficient. They're spending their time on digging deeper into the opportunities because they're not wasting time wading through mounds of data. We are seeing many more customized and actionable recommendations for our retail partners as a result.

John RinaldiCategory and Shopper Leadership Nestlé

This tool saves me hundreds of hours every month! As a vendor representing a broad portfolio of products, it is important for Newell Rubbermaid to efficiently analyze massive amounts of data and serve up business insights that are relevant to our retail partners. XP3 helps my team do exactly that by taking the manual work out of creating analytic content and presentations and giving non-technical users almost unlimited flexibility to drill into business issues on-the-fly. The speed and quality of the insights we can deliver when leveraging this kind of technology is a true competitive advantage.

Steve SigristVP of Sales Operations Walmart Division Newell Rubbermaid

XP3 is extremely flexible and has played an integral part in my ability to deliver a brand new scorecard for Target. Not only has the scorecard been well received by the buying team I work with, it has also set a precedent in the Perishables division here at Target.

Ryan AltergottCategory Development Analyst Hormel

The sales teams can now attain key account business insights within minutes versus days, with 80% of insights already being found thanks to Interactive Edge’s XP3’s use of smart text. Having that kind of thinking and that kind of tool has literally tripled our productivity. It is incredible what it has enabled us to do.

Craig Hodnettformerly VP of Category Management Dr. Pepper Snapple

The XP3 tool has already taken tasks that took me hours and reduced them to minutes. We have already gotten more than our money’s worth from the training and the software.

Joseph NajatSr. Category Insights Manager Diamond Foods

XP3 provides seamless data flow between corporate and remote users and delivers highly flexible and customizable reports within an easy-to-use, intuitive interface that allows end-users to change data on-the-fly.

Rob ConderManager Business Analytics & Data Integration Anheuser Busch

Interactive Edge is the leading company that has developed an engine that sits atop multiple data bases enabling compelling stories to be presented with great speed. It is the Best Practice within the CPG Industry in being a focal point of any Insight Deployment Strategy. It can tackle any data base delivering incredible graphics and support elements that create a compelling reason for a retailer to buy.

Craig HodnettSenior Director Category Insights Georgia-Pacific

Using XP3, a data mining and presentation generation technology from Interactive Edge, we improved speed to insights and fine-tuned our analysis to quickly identify key market opportunities. The market intelligence delivered by this enabler greatly enhances Mars Chocolate NA’s analytic capability, and enables collaborative planning with internal and external stakeholders. These improvements provide an unparalleled advantage by focusing on what is important. Better market intelligence, faster analysis and collaboration are proving to be a winning combination for Mars Chocolate NA’s Sales Team.

Carol Stephany-Burns, Mark ObermeyerStrategic Insights Team Mars Chocolate


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