Interactive EdgeInteractive Edge
  • Products
    • XP3® BI Cloud™
    • XP3® Presentation Builder™
    • XP3® Report Builder™
    • XP3® Data Tools™
    • XP3® XPress
  • Services
    • XP3® Implementation
    • XP3® Data Management
    • XP3® Training
  • Use Cases
    • Category Management
    • Sales Analytics
    • Shopper Marketing
    • Data Analytics
  • Resources
    • Blog
    • Case Studies
    • Testimonials
    • Webinars & Videos
    • Whitepapers & Presentations
  • Company
    • About
    • News & Events
    • Awards & Recognition
  • Contact

Blog

Category Management Solutions

Can opera keep loiterers away from store parking lots?

DISCUSSION QUESTIONS: What do you think of the use of loud, classical music to deter loitering outside stores? Do you see better solutions to address this problem? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: It’s definitely worth Read more…

By Elizabeth Umbrino, 45 minsJanuary 27, 2023 ago
Category Management Solutions

Is Babies’R’Us ready to make a comeback or is it just a dream?

DISCUSSION QUESTIONS: What form do you think “a national rollout of Babies”R”Us” will take and what kind of success might it see? What do you expect Bed Bath & Beyond to do with Buybuy Baby? Interactive Edge’s CEO, Zel Bianco comments, Read more…

By Elizabeth Umbrino, 49 minsJanuary 27, 2023 ago
Category Management Solutions

Is porch piracy a retailer responsibility?

DISCUSSION QUESTIONS: Should retailers hold consumers more accountable for stolen packages from doorsteps or apartment lobbies? What solutions do you see to reduce porch piracy? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: I think retailers or delivery Read more…

By Elizabeth Umbrino, 2 daysJanuary 25, 2023 ago
Category Management Solutions

Has mental health become a retail marketing issue?

DISCUSSION QUESTIONS: Will Gen Z consumers become more or less interested in positive mental health messaging in the coming years? Will mental health oriented messaging remain exclusive to Gen Z and Millennials, or will brands serving Gen X and Boomers Read more…

By Elizabeth Umbrino, 3 daysJanuary 24, 2023 ago
Category Management Solutions

Did retailers miss a marketing opportunity by sitting out the World Cup broadcasts?

DISCUSSION QUESTIONS: Did Walmart gain a marketing advantage running commercials during World Cup broadcasts? Do you agree that the World Cup has largely been a missed marketing opportunity for U.S. retailers? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Read more…

By Elizabeth Umbrino, 2 monthsDecember 13, 2022 ago
Category Management Solutions

Do retailers need to add chief trust officers?

DISCUSSION QUESTIONS: Do retailers need a chief trust officer or to put a c-level exec in charge of trust? Should cybersecurity and data privacy be the primary focus around trust issues or do you see a broader responsibility over brand Read more…

By Elizabeth Umbrino, 2 monthsNovember 23, 2022 ago
Category Management Solutions

Can Walmart hold onto the new, wealthier customers it is picking up?

DISCUSSION QUESTIONS: How likely is it that the new customers coming to Walmart for groceries will stick with the chain once inflation becomes less of a factor? Has the chain made big enough improvements in categories such as apparel and Read more…

By Elizabeth Umbrino, 2 monthsNovember 22, 2022 ago
Category Management Solutions

What does it take to build a positive corporate culture?

DISCUSSION QUESTIONS: What do you think are the pillars upon which positive corporate cultures are built? What do you see as examples of positive corporate cultures at work in retail? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: Read more…

By Elizabeth Umbrino, 2 monthsNovember 21, 2022 ago
Category Management Solutions

Should Home Depot go on vacation with its customers?

DISCUSSION QUESTIONS: Will customers staying at the Vrbo rental property make the connection to Home Depot and shop the retailer accordingly? How do you see retailers most effectively leveraging relationships with vacation rental platforms? Interactive Edge’s CEO, Zel Bianco comments, Read more…

By Elizabeth Umbrino, 3 monthsNovember 11, 2022 ago
Category Management Solutions

Greenpeace study trashes plastic recycling

DISCUSSION QUESTIONS: What do the findings about the inefficacy of plastic recycling mean for retailers and brands trying to pursue more environmentally sustainable operations? Do you think such findings will impact the retail/CPG packaging world significantly and push the development Read more…

By Elizabeth Umbrino, 3 monthsNovember 11, 2022 ago

Posts navigation

1 2 … 48 Next
Contact Us
Address:
1345 Avenue of the Americas
New York, NY 10105
Phone:
212.462.4900
Email:
info@interactiveedge.com
Latest Posts
  • Can opera keep loiterers away from store parking lots?
  • Is Babies’R’Us ready to make a comeback or is it just a dream?
  • Is porch piracy a retailer responsibility?
Services
  • Solutions
  • Products & Services
  • About Us
Partners




Categories
  • Blog
  • Brand Marketing
  • Category Management Solutions
  • Consumer Goods
  • Data Analysis
  • Data Management
  • Field Sales
  • Information Technology
  • Market Research
  • News & Events
  • News and Events
  • Presentations
  • Reports
  • Retail
  • Senior Management
  • Shopper Marketing
  • Uncategorized
Archives
Contact Us

Address: 1345 Avenue of the Americas, New York, NY 10105

Phone: 212.462.4900

Email: info@interactiveedge.com

Recent Posts
  • Can opera keep loiterers away from store parking lots?
  • Is Babies’R’Us ready to make a comeback or is it just a dream?
Follow Us
Partners
CMA Logo
SIMA Logo
Nielsen Connected Partner
Microsoft-Certified-Partner-Logo
Retail-Wire-Logo


  • © Interactive Edge 2022
  • Privacy Policy
  • Terms of Use