DISCUSSION QUESTIONS: Are retailers and their technology partners getting close to making self-driving delivery services a reality on a widespread basis? What do you see as the biggest hurdles still to be overcome and what are the opportunities associated with this form of delivery?

Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust :

This has great potential but I still worry about how they will navigate safely with human beings being the biggest danger to overcome. Sometimes things can get out of hand. There was a group of about 10 men driving down Broadway the other day in ATVs and off-road dirt bikes. Combine crazy maniacs like that with the hundreds of motorized bikes delivering food from DoorDash and you very quickly come upon a situation where the self driving electric vehicles had better been programmed to avoid human obstacles.

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