DISCUSSION QUESTIONS: Will Red Wing Shoes’ #LaborDayOn initiative elevate the brand and its sales in the U.S.? Do you think Red Wing’s promotion will prompt other retailers to reevaluate how they approach Labor Day?

Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust :

Retailers can and should do both. Those that are seen as helping Americans get back to work should be rewarded by purchasing their products. Another area where corporate America must take action given our lack of federal leadership.

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