DISCUSSION QUESTIONS: Is Amazon facing a make-or-break period based on how it executes amid the pandemic? What will define the company’s success?

Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust :

As some parents would say to their kids,”suck it up” Amazon. This is what happens when you are the biggest and most powerful company in retail. You have to take the good with the bad and yes, the world is watching and will be judging you on how you handle this crisis and beyond. Amazon will need to earn their logistics stripes each and every day and it will be a challenge — but if not Amazon, then who?

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