DISCUSSION QUESTIONS: Which retailers do you think have made the most significant gains based on their ecommerce performance going back to March? What stands out to you about their operational performance?

Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust :

Our son, daughter-in-law and granddaughter live in Northern Virginia so we find ourselves on the New Jersey Turnpike quite often, as least we did before COVID-19. It seems like Ron’s “survey” is quite accurate as I joke to my wife who is a heavy Prime user that at least one of those Prime trucks is on their way to our apartment in Manhattan! Yes most are Amazon, followed by Costco and UPS and then I would say Frito-Lay trucks, Pepsi and Coke, as DSD is still a thing followed by the occasional Stop & Shop and Giant trucks.

The real proof that e-commerce is through the roof is when picking up packages from the doorman/package handler. Lobbies of large buildings have turned into their own distribution centers with makeshift lanes for Amazon, UPS, and USPS, etc. It is a well oiled machine that is constantly churning to deliver what we think we need or what makes us just a little happier during these difficult and challenging dog days of summer.

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