DISCUSSION QUESTIONS: How popular do you expect the pharmacy perk to be with current Walmart+ members, and will it help drive new subscriptions? How will the introduction of Walmart+ Rx for less affect the retailer’s competition with not only Amazon but all rivals in pharmacy retail?
Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust:
Given the cost of prescription drugs, this new perk is likely to draw new shoppers to Walmart.
Read the entire article at Retail Wire: