Shopper Marketing

Will retail be woven into the fabric of the new, walkable suburb?

Should retailers be considering concepts and real estate investments that will build them into the fabric of the new walkable suburb? Interactive Edge’s CEO, Zel Bianco comments: Yes, they should be. My son and daughter-in-law just bought into an area like this in the Washington D.C. suburbs to get have more space. It is a … Continue reading Will retail be woven into the fabric of the new, walkable suburb?

Does online shopping have a cardboard box problem?

How can retailers do more to reduce the amount of cardboard boxes and packaging that comes with online sales growth? Interactive Edge’s CEO, Zel Bianco comments: First, those among us who order online must be the ones that take charge of this. It cannot be the responsibility of the shipper only, as we, our children … Continue reading Does online shopping have a cardboard box problem?