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Will smart shelves work for Hannaford and its customers?

What do you see as the greatest benefits to integrating smart shelf/touch screen technology in grocery stores such as Hannaford? What must retailers do — and avoid doing — to make the most effective use of the technology? Interactive Edge’s CEO, Zel Bianco comments: Providing the right content and the appropriate amount of content will … Continue reading Will smart shelves work for Hannaford and its customers?

Who will win the battle for holiday gift procrastinators?

Which last-minute holiday options resonate most with holiday procrastinators? How will the intensified battle to make last-minute ordering more convenient affect shopper behavior this holiday season? Interactive Edge’s CEO, Zel Bianco comments: I must admit that I am one of those last-minute shoppers, so for me, all of those options are welcome. The online delivery … Continue reading Who will win the battle for holiday gift procrastinators?

Are retailers getting over their SKU management hurdles?

Is using sales-based hurdle rates still the best way to determine which items should get space on food, drug and mass merchant store shelves? Are there exceptions that should apply? Interactive Edge’s CEO, Zel Bianco comments: For many of the categories mentioned in the article; private label, organic, etc., this makes sense. The challenge will … Continue reading Are retailers getting over their SKU management hurdles?

Where will Amazon go with its cashier-free concept?

What do you think of the upside potential for Amazon to open smaller Go stores in office buildings, airports and markets outside the U.S.? Do any of these stand out to you as being substantially greater opportunities? Interactive Edge’s CEO, Zel Bianco comments: I had commented a few months back that I visited an Amazon … Continue reading Where will Amazon go with its cashier-free concept?

Have retail store associates fallen into a hypnotic state?

What common practices on selling floors lead associates towards hypnotic-like states? What suggestions would you add for keeping the job fresh for store associates? Interactive Edge’s CEO, Zel Bianco comments: I would engage store associates to learn about aspects of retail they may not even be aware of. Things like the supply chain — where … Continue reading Have retail store associates fallen into a hypnotic state?

Millennial brand loyalty comes into question

In your experience are Millennials a particularly brand-loyal generation? What do you see as the keys for retailers seeking to attract and retain Millennial customers? Interactive Edge’s CEO, Zel Bianco comments: As stated, service and quality of product and, yes, price — especially for those that are now parents. Prior to becoming a parent, Millennials … Continue reading Millennial brand loyalty comes into question

Will a radical transformation lift or sink IKEA?

Do you see IKEA’s shift to smaller, city-center stores and heightened focus on online delivery as smart moves? What should the company retain from the traditional IKEA business model? Interactive Edge’s CEO, Zel Bianco comments: Getting closer to where the typical consumer of IKEA products live makes sense. Having rooms set up to see how … Continue reading Will a radical transformation lift or sink IKEA?