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Blog

Category Management Solutions

Should dietitians patrol Kroger’s supermarket aisles?

DISCUSSION QUESTIONS: Why aren’t dietitians or other nutritional experts widely accessible at grocery stores dispensing nutrition advice? What do you think of positioning the grocery store as a destination for preventive healthcare? Interactive Edge’s CEO, Zel Bianco comments, featured on Read more…

By Elizabeth Umbrino, 2 monthsApril 14, 2022 ago
Category Management Solutions

What are the hurdles to becoming data-driven?

DISCUSSION QUESTIONS: What advice do you have for retailers and brands looking to become data-driven organizations? Is the primary impediment company culture or is it more about data-quality, lack of training, technology or some other process issue? Interactive Edge’s CEO, Read more…

By Elizabeth Umbrino, 2 monthsApril 14, 2022 ago
Category Management Solutions

When should a retailer work with Amazon Web Services?

DISCUSSION QUESTIONS: Do retail executives have the knowledge and expertise to make cloud partner decisions in the best interests of their companies? What should executives consider when evaluating their cloud options? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: Read more…

By Elizabeth Umbrino, 3 monthsApril 7, 2022 ago
Category Management Solutions

Did Howard Schultz make a wise course correction on his first day back at Starbucks?

DISCUSSION QUESTIONS: Do you agree with Howard Schultz that investing more of Starbucks’ profits into people and stores is “the only way to create long-term value” for the chain? How likely is it that Starbucks will be able to convince Read more…

By Elizabeth Umbrino, 3 monthsApril 6, 2022 ago
Category Management Solutions

Five Below’s merchandising ‘worlds’ make it ‘resilient’ during tough times

DISCUSSION QUESTIONS: Is Five Below’s “eight worlds” merchandising approach the key to its success? What do you think of Five Below’s goal to triple its store base by 2030? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: My Read more…

By Elizabeth Umbrino, 3 monthsApril 6, 2022 ago
Category Management Solutions

Best Buy and others find great customer experiences start with data insights

DISCUSSION QUESTIONS: Are there cases in 2022 where a retailer shouldn’t have a “data-driven culture”? How important do you consider qualitative data when designing the customer experience and how is it best employed? Interactive Edge’s CEO, Zel Bianco comments, featured Read more…

By Elizabeth Umbrino, 3 monthsApril 6, 2022 ago
Category Management Solutions

Can retail teach America how to recycle better?

DISCUSSION QUESTIONS: Would more detailed instructions on packaging help improve recycling rates in the U.S. or will other steps be necessary to make meaningful progress? Why is recycling still so confusing to so many? Interactive Edge’s CEO, Zel Bianco comments, Read more…

By Elizabeth Umbrino, 3 monthsApril 1, 2022 ago
Category Management Solutions

Should grocery chains bring transportation in-house?

DISCUSSION QUESTIONS: Do you see more benefits than drawbacks to food retailers bringing transportation in house? Do you see signs that give you hope that trucking capacity shortages will ease? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: Read more…

By Elizabeth Umbrino, 3 monthsApril 1, 2022 ago
Category Management Solutions

Instacart is moving into the ultrafast lane

DISCUSSION QUESTIONS: Do you see big opportunities for ultrafast delivery in grocery and what do you think of Instacart’s approach to that portion of the market? Which offering from Instacart’s platform — Carrot Ads, Carrot Warehouses or Carrot Insights — Read more…

By Elizabeth Umbrino, 3 monthsMarch 31, 2022 ago
Category Management Solutions

Can Dr. Pepper build a better bottle?

DISCUSSION QUESTIONS: Would a fully compostable paper bottle represent a magic bullet for sustainability? Do you think next-gen sustainable packaging will become table stakes for competing in CPG? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: We should Read more…

By Elizabeth Umbrino, 3 monthsMarch 30, 2022 ago

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