On the Horizon As Director of Sales Information Strategy, Mark Nichta is currently rolling out a big project to deliver category insights, updates and sales presentations to Nestlé’s field teams via Interactive Edge’s XP3 solution. In the past, custom presentations were created for major accounts, but not for all accounts. Read more…
New York, NY (May 10, 2014) – Interactive Edge is pleased to announce that it will be presenting a case study with Nestlé USA entitled, “How Nestlé USA is changing the way category, shopper insights and field sales collaborate with their retail customers.” The Category Management Association every month holds Read more…
New York, NY (March 15, 2014) – Interactive Edge, a leading provider of data analysis and presentation solutions, announced that the company President and CEO, Zel Bianco, has been selected as one of the finalists for the 2014 SmartCEO Voltage Awards. The Voltage Awards program recognizes the accomplishments of Greater Read more…
NEW YORK (September 16, 2013) – Interactive Edge, a leading provider of data analysis and presentation solutions, announced that it will be a sponsor of the Category Management Associations annual conference. This years Category Management Conference will focus on the integration of shopper insights into Category Management. The conference, held Read more…
FOR IMMEDIATE RELEASE NEW YORK, NY (May 29, 2013) – Interactive Edge, a leading provider of data analysis and reporting solutions for the consumer goods and related industries, today announced that Nestlé USA selected XP3 Suite to enable Nestlé account managers to provide more actionable insights to their retail partners Read more…
NEW YORK (December 12, 2012) – Interactive Edge is proud to be named a Top 10 Provider for Demand Data Analytics for XP3 Solutions. XP3’s integration with PowerPoint and Excel eliminates workflow redundancy. XP3 provides an easy-to-use interface that helps category management, shopper marketing and business analysts create best practice, Read more…
NEW YORK, NY (December 12, 2012) – Sara Lee (Hillshire Brands) was honorably mentioned as a Customer Management Award Finalist. The award highlights Sara Lee’s customer management process, detailing: Constantly changes/monitors processes to ensure its customer base is well informed about the shoppers Path to Purchase. Uses Interactive Edge XP3 Read more…
NEW YORK (September 19, 2012) – Interactive Edge, a leading provider of data analysis and presentation solutions, announced that it will be a sponsor of the Category Management Associations annual conference. The 2012 Category Management Conference is focused on Category Management strategies driven by integrated shopper insights. It demonstrates the Read more…
Strategic Insights Team Recognized for Innovative Application Leading to Measurable Changes in Marketplace NEW YORK, NY (June 7, 2012) – Interactive Edge, a leading provider of category management, data analysis and presentation-reporting solutions, extended their congratulations to Carol Stephany-Burns and Mark Obermeyer, members of Mars Chocolates Strategic Insights Team, following Read more…
Demand Data Analytics Provider Earns 2012 Readers Choice Award New York, NY (PRWEB) February 09, 2012 – Interactive Edge, a leader in Microsoft Office integrated software for data analytics, has been voted a top 10 solution provider by Consumer Goods Technology Magazine (CGT) Readers for 2012. The CGT Magazine Readers Read more…