Retailers can’t afford to leave data unleveraged.
Demographic shifts will force retailers to think about marketing in new ways.
Purchase behavior is changing as shoppers grow more informed.
New York, NY – New York based Interactive Edge (IE) is honored to be one of only a few technology companies, chosen as a content contributor to the Category Management Association’s (CMA) recent launch of CatMan 2.0™. CatMan 2.0™ is an innovative framework of processes, analytics, and best practices that focuses on delivering shopper business strategies … Continue reading Award-Winning Interactive Edge Partners with the Category Management Association for CatMan 2.0™
Retailers can use information about shoppers to tailor location-based notifications.
New York, NY, June 15th, 2016 — Interactive Edge, an award-winning leader in providing data analysis and presentation solutions, announced that the company has been named a 50 Most Valuable Microsoft Solution Provider Company by Insight Success Magazine. Insight Success’s editorial team researched over 4,000 companies that provide solutions and services for various Microsoft Products … Continue reading Insight Success Names Interactive Edge one of the 50 Most Valuable Microsoft Solution Provider Companies
Retailers have the capacity to collect data like never before. But what if they don’t know what they have?
Ambitious entrepreneurs want to scale up their operations.
How can retailers come across as more authentic in the eyes of consumers?
Young shoppers are just as likely to seek out coupons, if not more so.